Digital Springboard: An Introduction to Google Analytics for Your Website @ Cove Civic Centre, Cove Civic Centre, Tuesday, 28. January 2020

Is your website working for you? Get a beginners look at Google Analytics - a free tool to help you understand whether your website is doing its job based on data.
What we'll cover

Learn the basic functions of Google Analytics
Learn what web analytics are and why they’re useful
Determine important questions to ask and insights to gain about the online activity of your business, organisation or community group
Gain an understanding of how to analyse data from your website, and how to monitor your visitor traffic and behaviour
Develop an understanding of how data insights can help to attract and connect with people online
Develop a sense of how to make the most of key marketing channels
Consider some of the goals or objectives used to measure the success of your online presence


Digital Springboard is a joint initiative of Infoxchange and Google to help people learn the digital skills they need to thrive in work and life. Delivered by the City of Marion.

Tuesday, 28. January 2020, Cove Civic Centre, Digital Springboard: An Introduction to Google Analytics for Your Website @ Cove Civic Centre

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